Hello to all three of you, and thank you for taking the time to talk to us about this project. You've all played a key role in bringing it to fruition. Let's start with the logo redesign. The client wanted something more modern and streamlined, if I've understood correctly. How did you approach this need and what were your inspirations for meeting this request?
Hello Alisée and thank you for the invitation. The client felt that his old logo was too imposing and old-fashioned. They wanted a more modern, streamlined design. So we proposed several styles in line with current market trends.
Once a direction had been validated by the client, we adjusted the proposals to arrive at a final logo that combines sobriety and modernity, while respecting the brand image.
At the same time, we worked on the visual identity of the website and the presentation of the agency. A page dedicated to the history of the agency and its team was created, to ensure overall consistency between the brand image and the website.
You mentioned the modernity of the logo. How has this approach also been reflected in the design of the AIBB.mc website, particularly for the automated property listings?
For this project, we integrated the automation of property listings via the Immo Toolbox API. This interface enables the site to synchronise automatically with new properties entered by the agency, whether they are for sale or for rent.
It then classifies them by type (flat, office). Each advert displays a title, price, photos and description, and can be downloaded in PDF format.
As well as automating adverts, you can also set up a secure access function for off-market offers.